[ Hubspot ]

Optimize Student Recruitment & Engagement with HubSpot CRM for Universities

Our customized University CRM solutions ensure that every touchpoint in your student journey is tracked, nurturing students from initial inquiry through graduation. Find out how HubSpot can help your higher education institution grow.
Take Control of Your Enrollment Process. Contact Us for a Demo!

Why HubSpot CRM for Universities & Higher Education?

If you are struggling to attract high-quality students or update your university’s operations, you're not alone. In fact, 68% of universities report challenges in tracking and engaging prospective students effectively. That’s where HubSpot CRM comes in.

With its powerful, customizable features, HubSpot helps institutions increase student enrollment by up to 30% within the first year and reduce marketing costs by as much as 40%. By automating recruitment and engagement, HubSpot makes it easier for your university to connect with the right students and improve operational efficiency.

In a region like Dubai, having a CRM system for colleges and universities like HubSpot gives institutions a competitive edge in attracting top students.
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Our team is accredited by HubSpot

Our team collectively holds 25+ HubSpot certifications, ensuring top-level expertise in every aspect of HubSpot CRM implementation.

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Digital Marketing
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Data Integrations
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Client Management
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Challenges in University and Higher Education Marketing

Attracting Qualified Prospective Students

With so many universities competing for attention, it can be difficult to stand out and capture the interest of high-quality leads.

Personalizing Communication

Universities need to engage students at different stages in their journey, but without a centralized system, it’s hard to keep communication timely and relevant.

Fundraising and Donor Management

Managing relationships with donors and tracking donations can be complicated, leading to missed opportunities for securing vital funding.

Handling Disjointed Data

With multiple systems in use, data often becomes fragmented, leading to inefficiencies and difficulty in tracking the full student journey.

Managing Admissions Efficiently

The admissions process can become slow and disorganized without a streamlined system to track applicants, manage communications, and process applications on time.

Benefits of HubSpot CRM for Universities & Higher Education

1

Efficient Enrollment Process

HubSpot automates lead capture, follow-ups, and communication, ensuring no inquiry is missed and that your enrollment process stays on track.

2

Automated Student Recruitment

Capture leads from web forms, emails, and landing pages while automatically engaging prospective students with personalized follow-ups.

3

Personalized Engagement

With HubSpot CRM for Education, send customized messages to students based on their behavior, interests, or stage in the admission process, fostering stronger relationships.

4

Real-Time Updates and Tracking

Track where each student is in the admissions process with real-time updates, ensuring timely follow-ups and a more organized process.

5

Data-Driven Insights

Use HubSpot’s reporting tools to monitor the effectiveness of your recruitment campaigns, adjusting strategies to boost enrollment rates.

6

Improved Communication with Parents

Automate workflows to keep parents informed and engaged throughout the admissions process, strengthening school-parent relationships.

Ubrik’s Customized HubSpot CRM Approach for Higher Education

Custom Setup and Integration

Ubrik customizes HubSpot CRM to fit your university’s needs, integrating with systems like LMS and SIS, and adapting student data models to streamline your processes.

Automated Workflows & Communication

We set up automated workflows to engage students and parents, ensuring timely, personalized communication throughout the admissions cycle.

Ongoing Support & Optimization

Ubrik provides continuous support and optimization to keep HubSpot CRM aligned with your university’s needs, improving efficiency and boosting student engagement.

[ Client Results ]

Successful Integration Between HubSpot and Microsoft Dynamics 365

Unique Group faced significant integration challenges between HubSpot and Microsoft Dynamics 365. HubSpot was their go-to platform for managing lead generation and marketing activities, while their global sales teams relied on MS Dynamics for sales processes.

However, frequent data mismatches and unstable integration between the two systems created inefficiencies, miscommunication, and a lack of visibility across teams. Additionally, HubSpot’s advanced capabilities were underutilized, leaving untapped potential for streamlined workflows and enhanced marketing performance.

20

Locations Worldwide

30+

Years in Business

650

Employees Driving Global Operations

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[ Testimonials ]

Hear it from our partners.

Thank you, Ubrik!

We reached out to Ubrik since we were very unsatisfied with our previous HubSpot agency. The integration is just messy but so is their account management. With Ubrik, we were able to understand better what's been done in the integration, what we lack, what needs to be improved and so much more. Best thing about working with them isn't just the outstanding account management and coordination but actually very hands-on HubSpot Specialist who directly communicates with us and gets things resolved right away! They also think beyond and ensure whatever is done supports our marketing and company objectives as a whole. Thank you, Ubrik. :)

Denielle Cornejo
Digital Marketing Lead
Unique Group

Excellent Service!

“We are impressed with the level of service that has been provided by UBRIK during our onboarding phase on HubSpot. They are a professional team to work with and their support goes beyond their scope of work to ensure client satisfaction. They are also very responsive when we reach out to them for further inquiry. All the best! UNBOX team”

Nadine Gharzeddine
Senior Operations and Marketing Manager
UNBOX Community

UBRIK- The best at what they do

The on-boarding session we had with UBRIK was very eye-opening wherein we brainstormed all our salesman on our target markets. The results that came out during the session makes working with HubSpot a lot more easier and effective for our employees. These people know their game!

Ahmed Suhail
Division Manager ANKE - Al Nasseeb Kitchen Equipments
Manufacturing L.L.C

FAQ’s: HubSpot for Universities

1. How can HubSpot be customized for universities and colleges?

HubSpot is highly customizable. You can create custom objects like Courses, Scholarships, and Research Grants, and adjust existing objects such as Contacts and Deals to fit your needs.

2. Can HubSpot help manage student and instructor data?

Yes, HubSpot allows you to create custom contact types for students, instructors, and applicants. You can track key data like student ID, GPA, and application status all in one place.

3. How does HubSpot streamline the admissions process?

HubSpot helps track admissions using the Deal Object to manage applicant info, monitor tuition revenue, automate communications, and streamline the process from inquiry to enrollment.

4. Can HubSpot support fundraising and donation management for educational institutions?

Yes, HubSpot manages donor relationships with the Donation Pipeline, automates requests and reminders, and allows secure payment processing via HubSpot Payments.

5. How can HubSpot help manage university courses and student enrollment?

HubSpot’s Course Custom Object helps track course enrollment, waitlists, and capacity, and sends alerts when slots are available, simplifying the enrollment process.

6. What is the cost of implementing HubSpot CRM for universities with Ubrik, and what are the payment options?

The cost varies depending on the level of customization and support required. Ubrik offers flexible payment options to suit different budgets. Contact us for a personalized quote.