You can’t afford to waste time on unqualified leads. We focus on driving the right kind of interest for your educational programs, helping you reach students and clients who are ready to take the next step.
We specialize in creating strategies that target the most relevant audience, capturing their attention and turning their interest into action. Whether you run a school, university, or online course, we get you the leads that matter.
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With the right lead generation tactics, your institution can connect with students who are more likely to engage and convert. Here's how we can help you build a consistent flow of qualified leads:
We identify the specific audience you need to reach and create marketing efforts that speak directly to their interests and needs, ensuring that you attract students who are genuinely interested.
By focusing on the channels that matter most for education—search engines, social media, and industry networks—we make sure your institution stands out to the right people.
We continuously monitor the performance of your campaigns and adjust them based on real data, maximizing your results and making sure every dollar spent on marketing brings you closer to your goals.
Our lead generation strategies don’t just bring traffic; they drive engagement. We create content and campaigns that capture attention and spark real conversations.
We focus on strategies that move leads through the pipeline, turning casual interest into applications, enrollments, or sign-ups with persuasive calls to action.
Effective lead generation saves your team time by reducing wasted efforts on low-quality leads, allowing them to focus on high-potential candidates and improving overall efficiency.
Step 1: We start by understanding your goals and your ideal student or client profile.
Step 2: Review your existing marketing channels and past lead generation efforts.
Step 3: Identify gaps and opportunities for reaching your target audience more effectively.
Step 1: We design a lead generation plan focused on the most effective channels for your audience.
Step 2: Craft tailored messaging that speaks directly to the pain points, aspirations, and needs of your ideal leads.
Step 3: Select the best tools and techniques—whether it’s social media ads, SEO, content marketing, or email campaigns—to attract qualified leads.
Step 1: Launch the lead generation campaigns across the most relevant channels, ensuring a smooth user experience and seamless lead capture.
Step 2: Test different variations to see which performs best, making data-driven adjustments as needed.
Step 3: Continuously monitor and refine the campaigns to improve results and optimize for conversion.
Step 1: Once we capture leads, we ensure they are properly nurtured with follow-ups, content, and information that drives them closer to a decision.
Step 2: Use email automation, personalized messaging, and targeted offers to keep leads engaged and moving through the funnel.
Step 3: Track lead behavior and adjust follow-up strategies to ensure that no opportunity is missed.
We’ve helped educational institutions grow their lead pipelines and achieve higher enrollment rates through targeted, results-driven strategies. Here’s why we’re the right choice:
We don’t do one-size-fits-all. Every lead generation strategy is built to meet the unique needs of your institution, addressing your specific goals and challenges.
We’ve worked with a range of educational organizations, from K-12 schools to universities and online courses. We know what works and how to maximize results.
Our lead generation campaigns are never set-and-forget. We continuously track, test, and optimize to make sure you’re always getting the best possible results.
From strategy development to campaign execution and lead nurturing, we handle every step of the process. We make lead generation a seamless part of your business operations.
Optimizing performance across marketing and admissions for a Dubai university.
Marketing Efficiency increased by 25% in the first year and dropped CAC by half resulting in higher enrollments. This was achieved through a comprehensive Sales & Marketing alignment on HubSpot CRM, optimizing ad platforms across campaigns, automated lead nurturing, creation of live reporting dashboards and more.
Return on Investment
Reduction in Marketing Spends
Increase in efficiency
Ubrik pinpoints and targets suitable leads for education institutions by analyzing ideal student profiles, considering academic interests, demographic information, online behavior, and career aspirations. We employ data-driven methods to identify individuals most likely to be interested in your offerings.
Ubrik utilizes various channels for education lead generation. These include targeted digital advertising, content marketing to attract interested prospects, social media campaigns, search engine marketing to capture intent, and strategic partnerships.
Ubrik measures the success of lead generation efforts through metrics such as the number of leads generated, the cost per lead, the conversion rate of leads to applications or enrollments, and the overall return on investment of the lead generation activities.
Ubrik assists with lead nurturing and follow-up strategies by developing communication plans that engage prospective students at each stage of their decision-making process. This includes personalized email sequences, relevant content delivery, and strategies to encourage the next steps in the enrollment funnel.
The typical timeframe for observing results from education lead generation can vary. Initial increases in inquiries might be seen relatively quickly, while the conversion of leads to enrolled students typically takes a longer period, influenced by factors like the length of the application cycle.
Ubrik strives to ensure high-quality leads by implementing rigorous targeting criteria, optimizing lead capture forms, and employing qualification processes. This helps to focus efforts on individuals with a genuine interest and a higher likelihood of enrolling.
Ubrik integrates lead generation with broader marketing strategies to create a cohesive and effective approach. Lead generation efforts are aligned with brand building, content marketing, and other initiatives to maximize impact and efficiency.
Ubrik can help you track and manage leads through CRM integration and the implementation of lead management workflows. This allows for efficient organization, timely follow-up, and clear visibility into the progress of each lead.
Ubrik team went above and beyond to present several ideas over and above the brief we had given them.They also look beyond the scope of work on how to improve, everything within the system from admissions to alumni to recruitment.
Rania Itani
Head of Marketing & Business Development
The University of Manchester
